Introduction After thorough research into the animation industry, it is highly recommended that the company, World-Wide Investment Inc., invest. Over the years, companies in the animation industry have become known as companies that create feature films, television programs, software, comics and more for consumers around the world. It is a rapidly growing industry in today's economy, providing a global audience with both entertainment and careers. Computer-generated images (CGI) play a major role in films, including popular films that generate millions of dollars such as the "Toy Story" series. In contrast, most directors continue to use actors and actresses to portray characters, but again they may use green screens to create a setting. This proves that animation hasn't disappeared yet. Through business fundamentals, international business and marketing, it is clear how positive the future of the animation industry looks and why it is a worthwhile investment. Business Fundamentals The animation industry satisfies the needs and wants of consumers, because it provides films that consumers want to watch animated films, television programs, and products that consumers classify as they need to survive, such as T-shirts. Furthermore, the feedback produced by the product encourages the animation company to maintain the offering that consumers are getting, or even improve it so that there are more potential customers. As a result, they resume selecting, producing and distributing the products they need or want. Therefore, by investing in this sector, it will expand the market, consequently making World-Wide Investment Inc. h...... half of the paper .......exportcanada.com>.6. "Facts about the German language". Translation dictionary from English to French, German, Latvian, Russian and Spanish - and sentences with audio - LanguageHelpers.com. Np, nd Web. 3 January 2014. .7. "Germany - Language, culture, customs and business etiquette | global etiquette | resources." The Translation Agency for a complete Professional Translation Service. Np, nd Web. 3 January 2014. .8. "Tourism in Germany – trips, stays, holidays." Tourism in Germany – travel, stays, holidays. Np, nd Web. 3 January 2014. .9. Wilson, Jack, David Notman and Lorie Guest. The world of business. 5th ed. Scarborough, Ontario: Nelson Thomson Learning, 2007. Print.