History and introductionPortuguese navigator Pedro Alvares Cabral arrived at what is now Pôrto Seguro (safe port) in the state of Bahia on the Brazilian coast in April 1500 and gave his name to the new territory Ilha de Vera Cruz, Island of the True Cross, thinking of being on an island. A year later, the Italian navigator Amerigo Vespucci sailed to Brazil on a voyage commissioned by the Portuguese crown and returned home with a cargo of hard, reddish wood. The wood was similar to an East Indian variety called pau brasil, then popular in Europe for making violin cabinets and bows. Pau brasil (Brazil wood), the first product exploited by the Portuguese in this new territory, is the origin of the country's name, Brazil (Ramaworldtours.com, 2014). Brazil is characterized by a diverse culture and geography and has historically been a source of important natural resources in its 510 year history. It is the largest country in South America by both population (approximately 199.321 million - “World Population Statistics”) and surface area (8.5 million square kilometers) and the 5th largest country in the world. Brazil has several regional variations, and despite being mostly unified by a single language, some regions are so different from each other that they could have become completely different countries. Brazil is made up of a multicultural mix: Africans, Europeans and Native Americans make up the majority of Brazilian culture. This fact influences art, literature, music or gastronomy, creating a heterogeneous mix of habits and models in society. (Noble J., Chandler G., & Clark G., 2008) Bossa Nova, Carnival and samba are some of the most popular exponents of this diverse and rich culture. Brazil was colonized by Por...... middle of paper ...... (Fightforpeace.net. 2014) Conclusion: Brazil and the rest of the BRIC countries still have a long way to go before their current economic development translates into benefits for the majority of the population. Fortunately, Brazil has great strengths. Thanks to its efficient and enterprising farmers, it is the third largest food exporter in the world. Even though the government has made the process slower and more expensive than necessary, Brazil will become a major oil exporter by 2020. It has several manufacturing gems and is developing a world-class research base in biotechnology, genetic sciences and deep sciences. marine oil and gas technology. Consumer brands that have grown alongside the country's expanding middle class are ready to go abroad. Despite recent protests, it does not have the social or ethnic divisions that plague other emerging economies, such as India or Turkey..