Because the meanings, social contexts, and informal rules of society are created by people, they can subsequently be changed by the same people. In an alternate universe where stretching on the elevator floor is considered a normal aspect of "elevator etiquette," I would not have been able to disrupt a social context in this way, simply because the inhabitants of that universe do so. they would take for granted. that an elevator is the appropriate place to stretch. This is the perfect example of the “power of the situation”, what can commonly be called “social context”. As I changed the social context and introduced behavior that was not considered a social norm, I elicited negative sanctions and challenged ideas of social control. Ultimately, this experiment revealed that much human behavior is dictated by an infinite set of unspoken rules, most of which are never questioned, that members of a society are held captive to its every whim and irrational value. I now believe that individuals should often question the artificial constraints placed on them by society and seek to understand more about why they act in certain situations, even if it means bringing their yoga routine to the nearest public..