Topic > Models of Health in the World Health Organization (WHO)

Icek Ajzen said that there are three factors to consider when predicting whether a person will engage in unhealthy behavior. It looked at the attitude a person has towards the unhealthy act as well as what is socially expected of them and the control over the behavior the individual has. For example, if a person favors a behavior the more likely they are to carry it out, the individual will also be influenced by the opinions of others around him, in relation to this act. The last factor will be the perceived behavioral control of that person, i.e. whether they will then control their behavior or begin to submit to the specific