The culture says that the person must follow these rules otherwise they are anomalous. Every person must act in a certain way, otherwise society will act in a certain way to punish the person. In this story, Craig defended his beliefs about gender roles; which greatly benefited their marriage. The main reason this has benefited their marriage is that both Amy and Craig agree with the traditional gender roles assigned to them. Society highly values ​​men, although the cost is greater for men who do not respect assigned gender roles. This is because the alpha male in quotes is seen as the top of society. In Devor's “Becoming Members of Society,” Aaron Devor writes: “Masculinity, then, requires its actors to organize themselves and their society hierarchically so that they can explicitly quantify the achievement of success…Masculinity thus becomes “innately” precious and femininity performs a contrapuntal function to delineate and amplify the hierarchical dominance of masculinity”. (Devor