Ultimately Pollan's essay “Escape from the Western Diet” is a persuasive essay because Pollan used all three persuasion techniques that are used to convince the audience Ethos, Pathos and logos that made his argument successful. Pollan used the technique of ethos to gain his trust with his audience. Michael Pollen organized his argument very well. He builds the arguments, examining and describing the facts and claims he made about the Western diet, followed by reasoning that made his argument reliable, as first he stated to "stop eating a Western diet" After which he explained the His reasons argue that we should escape the Western diet. He states that “we should escape the Western diet because the Western diet is a processed diet that contains more carbohydrates and fewer micronutrients that are the cause of many harmful diseases in the United States.” Pollan explains that the lack of micronutrients, omega-3 fatty acids are the main cause of many chronic diseases in our country. To support his view on the matter, he also describes the neo-lipid, omega-3, and carbohydrate hypothesis. Pollan quoted Denis Burkett