Topic > Prickly Pear Marketing Strategy - 991
The price of prickly pear products for African customers will be relatively higher than that for US-based customers. This is due to the higher cost of supervising advertising and shipping. Furthermore, the company expects to enjoy a monopoly on the market; therefore, he will have control over prices. Customers prefer when there is strong competition between various companies offering the same products as this lowers the prices of raw materials. In real cases, however, commodity prices are determined by conducting a market analysis of real-world competition (Schaeffer,
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