1.0 INTRODUCTION Print media is a rather commonly used term that refers to the medium that disseminates printed material. In everyday life we ​​refer to print media as the industry associated with printing and especially the distribution of news through a network of media, such as newspapers and magazines. People also refer to print media simply as "print"; it is an intermediate communication channel that aims to reach a large number of people. Example of print media Yellow pages, newspapers, business directories, books, magazines, posters. Electronic media is a rich resource of services, supplies, creative and innovative solutions for daily domestic and professional needs. Our commitment to our customers makes us the preferred supplier of its kind in South Africa. Since there are many applications we can do for you, if you do not find the specifications listed on our website, please contact us and we will be happy to assist you as soon as possible. What are electronic media? Electronic media is information or data created, distributed, and accessed using a form of electronics, electromechanical energy, or any equipment used in electronic communications. The common equipment we use every day to access electronic media is television, radio, computer, cell phones, and other devices that carry information to and from us through electronic involvement. 2.0 PRINT MEDIA VS ELECTRONIC MEDIA Both print and electronic media are in constant comparison, both competing to outdo each other. Both mediums have their unique characteristics through their advantages, disadvantages and popularity. This is the fundamental point of the comparison.2.1 Advantages of the printed means of communication compared to the electronic ones... in the middle of the paper......in all the editorial and advertising disorder of the competitors.2.3 PopularityNowadays, the popularity of these media are more related to electronic media than to printed media because they try to dominate each other. Print media has its own importance and popularity which cannot be replaced by any other. However, there is strong competition between newspapers and electronic medium among the variety of newspapers which is increasing day by day, which has made print media cheaper, qualitative, informative and faster. Printed media provides more accurate information details. Electronic media hire people simply based on appearance rather than journalistic skills because newspaper reporters and editors are more efficient and experienced. The utility of print media will always remain informative to help the user. Print media on more in-depth research on particular topics