A. IntroductionToyota Motor Corporation is a global automotive manufacturer headquartered in Japan. It dominates the auto industry by producing low-priced cars for low-income customers. By understanding the six external environmental factors (legal/political, economic, competitive, technological, social, and demographic) that have influenced Toyota's performance, we can provide some suggestions on how to maintain the positive impacts that increase the company's sales and how to resolve negative impacts that negatively affect the company's performance.B. SelectionToyota is the world's third largest automotive manufacturer, playing an important role in the international automotive industry. He is one of the best in the Canadian auto industry, not only because he has a great financial report, but also has shown contributions to society. We can see that Toyota gives benefits back to society by donating money to charities and scientific research and providing employment opportunities to citizens. Toyota is much more than just a car manufacturer, its success in making profits and its commitment to society push our group to delve deeper into its history. Therefore, we choose to analyze Toyota in this task.C. External environmental analysis1. Legal/PoliticalCompanies can change their business strategies to meet consumer wants and needs; However, it is difficult for companies to change the external environment that affects their sales performance. Legal and political factors vary from region to region and these elements could stimulate company growth or impair sales performance. The Canadian government has issued strict regulation of motor vehicle production, "defect notices and recall campaigns" (Notices or... ... middle of paper ......0228257D34305C599689A?7833xxx1397043399www.toyota-global.com, (2014). Looking to the Future of “People, Cars and Communities” |. TOYOTA MOTOR CORPORATION GLOBAL WEBSITE Retrieved June 23, 2014, from http://www.toyota-global.com/company/vision_philosophy/toyota_global_vision_2020.htmlTradingeconomics. com, (2014 ). Historical data retrieved June 22, 2014, from http://www.tradingeconomics.com/canada/inflation-cpiStatcan.gc.ca, (2014 The Daily — Labor Force Survey, May 2014. Retrieved June 22, 2014, from http://www. .statcan.gc.ca/daily-quotidien/140606/dq140606a-eng.htmToyota Canada,. (2014). from http://www.toyota.ca/toyota/en/company-info/corporate-social-responsibility/traffic-injury-research-foundation? woSessionId=SijWlTkvgMaL6Z7ezoLmbM&woInstanceId=1